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UNLOCK WILD SCALE AND HIDDEN PROFIT WITH OUR BRAND-NEW APPROACH TO GOOGLE ADS, GUARANTEED!

HELLO

Prepare for a Game-Changing Revelation: Your Google Advertising Strategy Will Never Be the Same Again...

Dear Business Builder,

Are you ready to discover a rapid, straightforward method to skyrocket your sales using Google Ads?

If so, get ready for an exhilarating revelation.

In the past 24 months, our team has been deeply immersed in Google Ads strategies, exploring avenues to drive remarkable sales growth.

Because let's face it, when you invest heavily in ads across diverse industries, you gain invaluable insights.

You learn firsthand what truly drives results and what falls flat.

Not just from theoretical sources like YouTube tutorials or self-proclaimed gurus peddling unproven theories.

Not some textbook theory.

Not from online tutorials or self-proclaimed gurus spouting untested ideas.

Nope.

No, I'm talking about battle-tested strategies forged in the trenches of advertising, where profitability is the ultimate goal.

From a team that understands the pressure of delivering profitable campaigns because they have bills to pay.

And if you've been running ads for a while, you've likely encountered similar challenges.

Here's our philosophy: Every dollar spent on ads is a soldier sent into battle each day...

And we expect them to come back victorious, with prisoners in tow.

If you've been in the ad game for a while, this probably rings a bell...

We're talking battle-hardened, no-nonsense strategies straight from the trenches of profitable advertising.

From a team that understands the pressure of turning ad spend into tangible profit because, hey, payroll doesn't pay itself.

💩

EVERYTIME YOU SCALE YOUR WINNING CAMPAIGNS,
THEY SCREW THE POOCH

Watch as your Return on Ad Spend plummets...

Cost Per Leads and Cost Per Acquisitions soar into the stratosphere.

And fewer of your ad dollars return home victorious.

Leaving your bank account whimpering for relief.

It's enough to make you want to tear your hair out and toss your MacBook out the window.

So you tighten the purse strings, watching your ROI crumble like a stack of cards.

Resulting in a failure to reach your growth targets, settling for subpar sales increases.

Instead of achieving the exponential growth you desire, you resign it to the too-difficult pile.

It's a relentless and perilous cycle, leading you toward mediocrity.

But fear not, for we bring tidings of hope...

We're about to unveil the swiftest, simplest, and most foolproof method to acquire a plethora of customers using META ads.

And finally, achieve, or even surpass, your loftiest growth ambitions.

But don't just take our word for it...

Here's the cash-creating secret...

 If not now, then when??

UNLOCK UNPRECEDENTED GROWTH: DON'T SETTLE FOR MEDIOCRITY ANY LONGER

Instead of reaching your desired destination, you've consigned it to the 'too-hard basket.'

It's a relentless cycle, steering you towards the path of building a mediocre company.

But fear not, I have some exciting news for you.

I'm about to unveil the fastest, simplest, and most reliable method for attracting as many customers as possible through Google ads.

It's time to shatter your growth targets and achieve unprecedented success.

However, don't just take our word for it.

Witness the undeniable evidence of our money-multiplying strategies...

 If not now, then when??

😲

UNLOCK EXPLOSIVE GROWTH:
THE SINGLE TWEAK THAT WILL CATAPULT YOUR GOOGLE ADS TO NEW HEIGHTS

Get ready for the ultimate game-changer...

  1. Boost your quality scores
  2.  
  3. Slash your CPCs
  4. Drive down your CPLs/CPAs
  5. And watch your ROI skyrocket!
You ready for the big reveal?

Lean in, listen closely.

Let me walk you through how we work this magic.

Specifically, how we leverage this one tactic to supercharge ad spend and frequently turn campaigns into cash cows!

It's all about making that extra dough.

So you can indulge in more of life's little luxuries—like pistachios, protein shakes, and soothing massages.

Ready to dive in?

Here's where we start...

 If not now, then when??

STEP ONE

CRACKING THE CODE:
THE TRUTH ABOUT GOOGLE ADS EVERYONE'S MISSING.

Alright, let's get real here.

The common practice of stuffing a bunch of search terms into one ad group?

You're playing with fire.

It's like trying to fit a square peg into a round hole – it just doesn't work.

Big mistake.

Huge.

It's like throwing spaghetti at the wall and hoping something sticks.

Spoiler alert: it won't.

But fear not, my friend, because I'm about to drop some knowledge bombs on you.

Ever heard of S.K.A.G. (Single Keyword Ad Groups)?

If not, you're in for a treat. S.K.A.G.s are like the secret sauce of Google Ads.

Instead of throwing a mishmash of keywords into one ad group, you focus on just one keyword per group.

This bad boy takes just one keyword and pairs it with a super-targeted ad.

Yeah, it's more work, but trust us, it's worth it.

These S.K.A.G.s make Google do a happy dance because they deliver the best darn user experience possible.

And when Google's happy, everyone's happy.

Why does this matter?

Well, let me tell you.

When you create a laser-focused ad for each individual keyword, you're giving Google exactly what it wants – relevant, high-quality content.

And when Google's happy, it rewards you with lower CPCs, higher quality scores, and better overall performance.

So, take the plunge and embrace the power of S.K.A.G.s. our wallet will thank you, your customers will thank you, and Google will thank you.

It's a win-win-win situation, my friend.

 If not now, then when??

UNLOCK THE SECRET TO GOOGLE ADS SUCCESS: DELIVER EXACTLY WHAT YOUR AUDIENCE WANTS

They're not just ordinary ads; they're laser-focused missiles aimed straight at your target audience, ensuring higher conversion rates that will leave your competition in the dust.

And trust me, the difference is night and day.

With these ads, you'll earn the coveted gold star from Google, unlocking a treasure trove of benefits: cheaper clicks, prime ad placement, and traffic so hot it practically sizzles with intent.

Translation?

More cha-ching in your bank account and more reasons to celebrate – think sunshine, rainbows, baby giggles, and maybe even a few fun coupons thrown in for good measure.

But here's the kicker: while some agencies settle for "good enough," we're not satisfied until we reach the pinnacle of success.

Our secret sauce?

Elite-level expertise and precision that turns "okay" into outstanding.

Because let's face it, "okay" just doesn't cut it anymore in today's ultra-competitive digital landscape.

To thrive, you need to be at the top of your game – a true master of your craft.

And that's where we come in.

Step two?

It's all about the ads themselves. We're not just talking catchy slogans or pretty pictures – we're talking purpose.

Every word, every image, and every call-to-action is strategically crafted to drive action and reel in those conversions.

So buckle up, because we're about to show you what it takes to transform your campaigns from "meh" to magnificent.

 If not now, then when??

STEP TWO

THEY TRY AND "SELL" PEOPLE
ON THE AD ITSELF!

Trying to close a sale directly from your ad is like trying to fit a square peg into a round hole—it's just not going to work.

So why bother?

Your ad's sole purpose should be to get those clicks rolling in.

It needs to be magnetic, and irresistible, drawing people in like moths to a flame.

And with most searches happening on smartphones these days, your audience is more distracted than ever.

They're just a finger swipe away from cat videos and celebrity gossip.

Boring, run-of-the-mill ad copy won't cut it anymore.

Say goodbye to snooze-inducing lines like "Established in 1961" or "We've got the best prices."

It's time to shake things up, grab attention, and demand clicks.

Trust me, it's the only way to stand out in today's crowded online space.

 If not now, then when??

STEP THREE

ON GOOGLE 2% OF THE ADVERTISERS
GET 50% OF THE TRAFFIC

Picture this: you've got the click, now what?

Your landing page is your golden ticket to sealing the deal.

Think of it like a first date - rushing things rarely ends well.

It's all about building anticipation, engaging your audience, and guiding them smoothly towards that conversion.

So instead of bombarding them with a sales pitch the moment they arrive, let's set the stage for success with some strategic foreplay.

Trust us, it's the difference between a shotgun wedding and a fairy tale romance.

And if you're scratching your head wondering why your ads aren't hitting the mark, this might just be the missing piece of the puzzle.

 If not now, then when??

AND THEY WONDER WHY NO ONE'S BUYING.

You know, it's a lot like dating.

There's a delicate dance involved—a series of steps you need to take to win someone over.

But too many business owners are fixated on sealing the deal, the grand finale, without paying attention to the steps in between.

They assume everyone is clamoring for what they're offering, shouting, "We've got the best this, the greatest that—come buy from us!"

But let's be real, it's not always that simple.

You've got to start with something less intimidating, something that eases your prospect into the conversation.

That's where an HVCO, a High-Value Content Offer, comes in handy.

It's like a gentle nudge, a way for your prospect to express interest without committing to a full-blown purchase.

And trust me, we've tested this approach extensively—we're talking millions in ad spend.

But hey, I'm just scratching the surface here.

There are 12 steps in total that we use to transform Google Ads accounts into profit-generating machines.

Want to learn all 12?

Well, you're in luck. We've just whipped up a brand-new report that spills all the secrets...

FREE REPORT

12 EXCLUSIVE TACTICS TO SKYROCKET SALES & PROFITS WITH YOUR GOOGLE ADS CAMPAIGNS

Get ready to ignite your Google Ads campaigns with our explosive secrets!

This exclusive FREE Report unveils the game-changing tactics we've uncovered after managing thousands of campaigns and investing millions in Google Ads.

(Yes, we practice what we preach!)

Here's just a sneak peek of what's inside:

  1. The costliest Google Ads blunders you're likely making right now
  2. How to bid strategically on keywords that drive sales, not just clicks
  3. Unveiling hidden profit opportunities in ANY campaign with minimal effort
  4. The secret Google Ad "hack" that can supercharge sales by 422%
  5. Stealing market share from competitors, even on a smaller budget
  6. Maintaining the #1 ad position while spending less than your rivals
  7. Assessing your paid search agency's competence without them knowing
And that's just the tip of the iceberg!

Ready to skyrocket your sales?

Simply enter your details below and hit "send me my report" to receive these game-changing insights directly in your inbox as a PDF.

But if you're already sold on success and ready to dive in...

 If not now, then when??

HOW TO FINALLY BECOME THE APEX PREDATOR IN YOUR MARKET AND TRULY EXPLODE YOUR SALES BEYOND ALL BELIEF!

We've got a special offer lined up just for you (if you meet the criteria)...

But before we dive into that, let's address the elephant in the room.

We understand that you've ventured into the realm of online advertising with other agencies before.

You've been sold the dream, only to find yourself disappointed by empty promises and lackluster results.

The sting of those experiences might still linger.

Instead of trying to convince you with words alone, we've decided to take a different approach.

We're willing to put our money where our mouth is and demonstrate that we're unlike any other agency out there.

That's right – we're bold enough to offer a guarantee: results or you don't pay.

It's a testament to our confidence in our abilities and our commitment to your success.

And in case you're wondering about our credentials...

We've been navigating the digital landscape for seven years, which might as well be an eternity in the online realm.

Our track record speaks for itself – recognized as the top-ranking digital agency in Australia for consecutive years, and earning a spot among the fastest-growing companies across all industries.

But what truly matters is the success of our clients.

Many of them have emerged as leaders in their respective industries, thanks to our proven strategies.

So, if you're ready to take the plunge, we're here to make a bold promise...

LET US OUTPERFORM YOUR BEST CAMPAIGNS OR PAY NOTHING

Absolutely, you're not mistaken...

We're back and better than ever, with an irresistible offer...

And if you're here reading this, it means we've got a few slots left just for you.

For the entire month, we're extending a special invitation to businesses: a complimentary 30-minute strategy session.

During this call, we'll unveil the secrets to unlocking untapped potential in your Google ads and skyrocketing your sales.

But hold on a second...

This isn't your run-of-the-mill "strategy session" (ahem, sales pitch) hosted by someone clueless about Google domination.

No way.

Nor is it some intense sales spiel pretending to be a strategy session.

Interested to learn more about what we've got planned?

Click here.

But hurry,

March slots are filling up fast.

Secure your spot right here.

 If not now, then when??

FREQUENTLY ASKED QUESTIONS

🤔

CURIOUS MINDS, REJOICE!
UNLOCK THE ANSWERS YOU SEEK!

At Hapen Agency, we believe in straight talk, so here’s the deal:

We can’t say for certain until we’ve had a chat with you.

However, if your business resembles the hundreds we’ve assisted, then the answer is a resounding yes!

Google Ads stands as the ultimate strategy for rapidly boosting leads and sales for your business.

Yet, the greatest challenge lies in mastering profitable Google Ads management and outpacing the mounting online competition.

Have you ever dabbled in Google Ads yourself or engaged amateur Google Ads & PPC Management Services in the past?

Perhaps your efforts fell flat due to a lack of expertise, leading to wasted budgets on irrelevant and costly keywords.

But fear not, the King Kong team possesses the expertise to make Google Ads a game-changer for your business.

We don’t stop at optimizing campaigns for clicks and impressions—metrics that don’t translate to real profits.

Instead, we focus on optimizing for ROI!

We leave nothing to chance, pairing Google ad campaigns with high-converting landing pages or sales funnels to maximize profitability by boosting conversion rates and skyrocketing profits.

When considering whether Google Ads is right for your business, ask yourself one crucial question:

Are there enough active Google users searching for my product or service? You can gauge this through keyword research in Google Ads’ free tool.

Google Ads empowers you to target ready-to-buy prospects actively seeking your offerings. If you’re not leveraging Google Ads, you’re leaving money on the table, allowing competitors to snatch your market share.

In essence, Google Ads serves as a potent sales engine for e-commerce and service-based businesses eager to acquire customers and drive sales swiftly!

Let’s cut to the chase:

Google Ads stands as the unrivaled champion for swiftly acquiring new customers or sales for any business worldwide.

Here’s the lowdown:

You can precisely target prospects actively seeking solutions to their problems, ensuring your ads reach wallet-ready, ready-to-buy individuals.

Picture this:

Your ads appear at the precise moments when prospects are searching for solutions or consuming content across Google, YouTube, Gmail, and various websites.

Unlike SEO, which may take up to a year to gain traction, Google Ads can start delivering results from day one, propelling your ads to prime positions above organic search results for key industry terms.

Google advertising offers a smorgasbord of campaign types tailored to suit diverse businesses, spanning search campaigns, shopping, video, and display ads.

But here’s the real kicker: It all boils down to strategy.

At Hapen Agency, we’re not just any PPC advertising agency.

We leverage direct response copywriting and high-converting landing pages to transform these traffic channels into powerful sales engines, enabling you to scale and grow your business profitably, day in and day out.

When it comes to analyzing the dynamic interplay between PPC and SEO, several factors come into play:

  1. Pinpointing Valuable Keywords: PPC offers the invaluable opportunity to identify the keywords driving actual sales and customers to your business. Armed with this insight, you can fine-tune your SEO strategy to target these high-value phrases effectively.

  2. Dominating Search Results: By harnessing the combined power of PPC and SEO, you can stake claim to more real estate in the SERP. This expanded presence not only garners greater attention but also positions your business for increased clicks, potentially leading to more conversions. The synergy between PPC and SEO can even double your click-through rate (CTR).

  3. Audience Insights: PPC campaigns provide valuable targeting data on your audience, offering insights that can inform and enhance your SEO efforts. This data-driven approach allows you to refine your SEO campaigns for maximum impact.

  4. Enhanced Click Potential: Searchers who encounter your PPC ads are more likely to click on your organic search results as well, further boosting your visibility and click-through rates across both channels.

  5. Long-Term SEO Performance: Utilizing PPC and SEO in tandem not only yields immediate benefits but also contributes to long-term SEO success. The insights gained from a multichannel approach can sharpen your competitive edge and drive continuous improvement in SEO performance.

In essence, adopting a multichannel strategy that integrates PPC and SEO is paramount for outpacing the competition and achieving sustained success in the digital landscape.

When it comes to selecting the ideal Google Ads agency, the answer is clear: seek out one that stands behind its promises with unwavering confidence.

At Hapen Agency, we go above and beyond mere assurances – we guarantee results.

It’s as straightforward as that.

Our pledge is simple yet powerful: we commit to surpassing the performance of any PPC management agency, marketer, or traffic expert on the planet.

We’re so confident in our ability to deliver that we guarantee a minimum 30% improvement over your current web project and paid traffic results.

And if we don’t deliver on that promise, you won’t pay us a single cent.

So, when you’re evaluating potential Google Ads agencies, don’t settle for anything less than airtight guarantees.

Challenge them to match our commitment, and watch as they falter in comparison.

Your success is our priority, and with Hapen Agency, you can trust that we’ll stop at nothing to propel your business to new heights of prosperity.

Google Ads and SEO may both aim to elevate your online presence, but they operate in distinct realms.

Google Ads, also known as paid advertising, is Google’s pay-per-click advertising system. With Google Ads, you can strategically place paid ads across various platforms, including Search, Display, Shopping, and YouTube. You’re billed each time a user clicks on your ad, making it a direct and measurable form of advertising.

On the other hand, Search Engine Optimization (SEO) revolves around optimizing your website to secure prominent rankings in Google’s organic (free) search results. Through SEO, you strive to enhance your website’s visibility and authority, thereby increasing its chances of appearing at the top of search engine results pages (SERPs) for your most valuable search terms.

While Google Ads offers immediate visibility through paid ads, SEO focuses on earning organic traffic over time by fine-tuning your website’s content, structure, and relevance to target keywords.

In essence, Google Ads and SEO each offer unique pathways to boosting your online presence and driving traffic to your website.

Understanding the nuances between these two strategies is essential for crafting a well-rounded digital marketing approach tailored to your business goals.

Quality Score serves as Google’s ultimate verdict on the quality and relevance of your keywords, ads, and landing page experience. Think of it as a digital rating system, ranging from 1 to 10, where a score of 1 represents subpar performance, while a score of 10 signifies exceptional quality.

But here’s the kicker: Quality Score isn’t just a vanity metric—it directly impacts the performance of your ads and influences how much you pay for each click.

Here’s how it works: Your ad rank, or the position of your pay-per-click (PPC) ad on a search engine results page, hinges on a delicate balance between your bid for a keyword or ad group and the corresponding Quality Score of that keyword. In simpler terms, the higher your Quality Score, the better your chances of securing a prime ad position, even if your bid isn’t the highest.

So why does Quality Score matter? Because it’s your ticket to maximizing ad visibility while minimizing costs. A stellar Quality Score can help you outrank competitors and snag top ad placements at a lower cost-per-click, giving you a competitive edge in the cutthroat world of online advertising.

In essence, understanding and optimizing your Quality Score is crucial for unlocking the full potential of your Google Ads campaigns and achieving superior results in the digital arena.

I GUESS WHAT WE'RE TRYING TO SAY IS THAT YOU SHOULD HIT THE DAMN BUTTON

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